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Live Sales Training Seminars
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Management Training Seminars
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To schedule a live training program or for more information,
call 800-452-3896
or send us a message
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Effective Listening for Sales Professionals
Who Really Want to Hear What Buyers Are Truly Needing and Telling You
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;Much attention is given in sales today to the importance of asking questions. But relatively little attention is paid to developing the skills necessary to hear what people are really saying.
We are accustomed to listening to the words that buyers tell us. But only 7% of the real meaning in any communication is found in the words! That leaves a whopping 93% of what buyer's are really telling us that we often don't hear.
Salespeople who learn to hear this 93% of the communication that most of their competition is missing gain a decided competitive advantage that can cause closing ratios to soar!
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What You Will Learn in the Listening Workshop
- How to listen interactively
- What the various components of a complete communication are
- How to hear the subtle and crucial messages behind a buyer's words
- How to determine when you've heard the real message(s)
- What to do with the new and important things you hear
- How to convert the previously unheard messages into a sale
- How highly effective listening quickly builds trust
What the Training Will Cover
- Understanding why we generally aren't very skilled at listening
- Making sure you hear the other person
- Making sure the other person hears you
- Listening not only for facts, but also to the feelings behind the facts
- Understanding why and when people don't always say what they mean
- Learning how and why listening better leads to closing more business
Who Will Benefit
Anyone who sells and wants to improve their listening skills (**by the way, EVERYONE sells--their ideas and themselves, if nothing else).
Length of the Training
Two consecutive days, 9am to 4pm
Date, Location and Cost of the Training
For more information, please contact us
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Testimonials
"This course taught me how little I really heard before. No wonder my wife always said I was a terrible listener! That's about to change!"
"I not only learned to be a better listener, but also how to be a more effective communicator in general."
"My closing ratio doubled this quarter from the last one. I attribute my success entirely to how much better I hear people now."
"Take this workshop! Not only will you sell more, your relationships will improve overall."
"I get far more appointments now that I know how to hear what people tell me."
"What a fantastic benefit for such a small investment in time and money. I can't tell you how much more confident I am in conversations with people."
"I always dreaded closing, but now I look forward to it because I understand from listening to buyers what they really want."
"My sales are up 15-20% every month in the six months since I tool the training."
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